What is your business about?

Burnt. was founded on a love of candles and scented home fragrances. Our goal is to offer you a diverse selection of scents that are both affordable and of high quality. We believe that everyone should be able to enjoy beautiful things without breaking the bank, all of our products are reasonably priced without compromising its quality or variety in your fragrance options!

What made you decide to start your business?

I started my scent business during university as a creative outlet and a way to slow down in the middle of a fast-paced academic life. What began as a small experiment such as pouring wax, blending scents, and creating candles for myself and friends, soon became something deeply personal. These scents were curated to represent comfort, calm, and intention, and I wanted to share that feeling with others.

How has your SEM Experience been? 

Kicking it off with SEM gave me a platform to showcase my products at the store and getting to know the other SEM partner allowed me to share my passion & fun ideas with them.

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Junyuan graduated from the NUS College of Design & Engineering in 2024. His works are currently on sale at NUS Co-op@Central Forum under the Student Entrepreneur’s Market (SEM) programme.

Instagram: @burntcandles.sg