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Managing Customer Experience and Relationships

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SKU: 9781119815334

Details

Course CodeMKT4723
LecturerProf Ho Li Lian
Academic Year2023 / 2024 Sem 1
AuthorDon Peppers, Martha Rogers
ISBN9781119815334
PublisherJohn Wiley
No. of Pages512
FormatHardback
Dimension
Weight (kg)

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